The Prince Of 7th Ave: The Legend Of Williwear/Willi Smith

An arthouse, feature-length documentary that recounts the rise and fall of the iconic, innovative Black designer Willi Smith and his eponymous label WilliWear which redefined the 80s and changed the way we dress today, yet despite his huge success and influence, many today still don’t know his name.


Bio doc meets arthouse animated feature

  • There would be no labels like Yeezy or Off White or Fear of God without there first being WilliWear/Willi Smith. He was the first to create the collab and became the Godfather of streetwear. He was one of the bestselling black designers of the 20th Century and yet few know his name.
7th Ave Prince


7th Ave Prince
I am
I’m a filmmaker, a father, an artist who loves life and loves not being defined by any single experience, a loyal life-partner, an ambitious “artrepreneuer”, a kind-hearted person who loves travel, meeting people and telling thought-provoking, fully-human, personal stories that run the gamut of the human condition. Oh, and I’m a huge lover of art, cinema, music and most of all, my people.
My short film Night Shift that premiered at Sundance. It was the film that started it off for us and was so well received. It was also executive produced by Viola Davis and Julius Tennon.
Empathy, ability to make something out of nothing & seeing beauty in everything.
Dream Destination
Bali and Senegal.
Beloved Book
On Earth We’re Briefly Gorgeous by Ocean Vuong for its streamlined beauty and poetic descriptions; and Native Son by Richard Wright for its raw intensity and drama.
Song Selection
My pick me song changes by the week, right now it’s DJ Snake You Are My High and of course anything by Sade.
Self-Care Ritual
Long walks listening to music throughout the Baldwin Hills neighborhood.
7th Ave Prince
7th Ave Prince